There was a time, not too long ago, where I would have spent almost every single day writing posts for my blog. I've since fallen off that wagon pretty hard, because I find myself diving deeper into other areas more frequently (video much, Dave?).
The truth is, if I had to choose one place to spend the majority of my content creation time, it would be in video, but I've suddenly caught the bug to write again, and maybe it's about time I put some of those precious words to use here.
The hardest part for me is figuring out the right strategy. Not only do my efforts here need to coincide with what I'm doing in other places, but I also need to highly interesting in that strategy, in order for it to work.
Perhaps this is true for you, but I am constantly wrestling with myself about what is the best course of action, on any given day. There is one side of me that knows if I want to gain the kind of awareness I'm looking for, I need to do all the work, be in all the places, and do all the things. On the other hand, there's the side of me who says, "Fuck you, I will do what I want!"
That second side can sometimes feel like the right thing, because I want to embraces my independence, not wanting anyone to tell me how I should do my thing. However, that could be just a big ball of resistance trying to keep me from whatever success I might achieve, because it comes at the cost of my personal time. When I get accustomed and to having plenty of personal time, i tend to not want to relinquish it.
Personal time is a great thing, and I love spending it with my family and friends, but if I spend too much time in a personal capacity, and not enough time in my business, I'm not ever going to get to the legacy that I'm looking to achieve. When I stack my legacy up against the amount of time that I spend futzing around, they don't match up, and that's not a good path to success.
Being completely honest with myself, I need to do better. As it stands right now, I am in a writing mode, or more appropriately for this particular post, an oratory mode (Siri is absolutely terrible at taking shorthand, but she's the only assistant I've got right now).
Some of you reading this might already know that I've been doing this 100 Day Project, and I am just about done. As of this writing I have a little more than 25 days to go, and I am happy for it to be over. It's been a really great adventure, and I've learned a lot, but I am so ready to start working on something new.
It's not just that I'm tired of doing the work that I've been doing for the past 75 days, but rather that I am eager to start working on some things that I have pushed aside because the challenge has taken up so much of my time. Now again, I use the term "time" with a grain of salt, because I still haven't been maximizing that time, but having the daily ritual of illustration off my plate, gives me a lot more flexibility to do other things.
Here is just a small list of things that I would like to start incorporating into my daily, weekly, and monthly ritual's in order to push things forward.
- Update my blog at least once a week
- Update my newsletter at least once a month
- Make videos for YouTube and Facebook at least once a week, preferably more.
- Make art three+ days a week
- Make more short form books, more often.
- Update my site shop, and Society6 three+ days a week
- Update Instagram, Facebook, Tumblr, Twitter, Insta-stories, Snapchat multiple times per day.
- Find ways to make the content that I'm posting on these different media platforms more unique, and interesting, in regards to my own style and personality.
- Start running Facebook ads against some of the products I have for sale, and also some of the videos that I post
- Start leveraging my work on Instagram in a way that encourages collaboration with others
- Try to connect with at least one or two people on Instagram, YouTube, and podcasts, per week, for collaboration opportunities.
- Start a new podcast that revolves around the ideas that I have in regards to my own business, making it an audio version of the blog, but in podcast form
That last one scares me a little. It doesn't scare me because it's a podcast, because I know I can handle a podcast. It scares me because I don't know if I'm 100% invested in that idea. It sounds really interesting to me right now, but I'm going to sit on it just a little bit longer to see how I feel. I'm putting a little caveat in there because I have stumbled in that territory before. I don't want to stumble again, so I'm treating that idea with the appropriate amount of care and caution.
I also want to clarify that when I say I want to update all those social media channels multiple times a day, that doesn't mean I'm going to have unique content for every single one, every single time. Some of that will be repurposed, of course.
As you can see, there's a lot on the plate, and it's may seem like too much. The fact it may be too much, but I'm going to do my damnedest to make that happen. I have no idea how I'm going to make it happen, but this is my quest.
There are other things on that list that probably could use more detail and clarification, but I will save that for future updates, because I don't want to keep droning on about this for too much longer. I do want to still respect your time, and my own as well. I got shit to do, and I'm sure you do too. So let's get to it.
See you guys next time, but in the meantime, enjoy my latest video.